The SEO Strategist will improve the effectiveness of 3 Day Blinds’ organic search efforts focusing on B2C lead-generation and opportunity-generation efforts through measurable business goals.
The SEO Specialist is a direct report to the Director, Digital Marketing.
Duties and Responsibilities:
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Use various SEO tools to manage, optimize and execute SEO campaigns
- Create, implement and optimize market-facing
- SEO optimization tactics for conversion-focused outcomes
- Focus on keyword research and trending, landing page a/b testing, content optimization and landing page optimizations
- Strategize, implement, monitor and communicate routine organic keyword and content trends to the respective key product stakeholders
- Constantly communicate and educate online marketing best practices to internal teams
- Consistently think outside-the-box to develop both SEO strategic optimization plans based on internal business goals and budgets
- Drive subject-matter-expert decision-making for all Organic marketing initiatives proactively through initiating, responding and implementing various SEO actions based on inquiries and visible opportunities within performance and market trending
- Cross-collaborate with all internal teams including Marketing, IT, and Finance
- Produce HTML/CSS templates from design documentation into desktop, mobile websites and email campaigns
Create and build microsites
Experience and Qualifications:
- 4+ years of experience in proven Search environment with direct involvement in creating an SEO strategy
- Strong understanding of the Search Engine Ranking Algorithm
- Strong Knowledge on how to achieve top placement in Google, Bing, Yahoo, MSN, Ask etc
- Social Media Marketing Experience (Facebook, G+, Twitter etc)
- Understanding of Google Analytics and Webmaster tools to gather information, produce analysis and solutions
- Experience in Link Building Techniques
- Familiar with CSS, HTML, and WordPress
- Analyze webpages in terms of conversion, bring ideas to improve it, and implement and test them
- Strong written and excellent verbal communication skills
- Eye for detail with the ability to see how details fit into the overall picture
- Ability to work both independently and in a team-oriented environment
- Experience working with data, content, and market research
- Punctual, reliable, and positive attitude
- Curiosity and determined rigor to find the right answer
- Bachelor’s degree required
We are looking for someone like "YOU" to join our team.
Integrity / One Team / Superior Client Experience / Excellence / Passion
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